Samsung Memory

In collaboration with Unsplash Studios, I created authentic, high-impact imagery to support the launch of Samsung’s new Full Size SD Cards: PRO Plus & EVO Plus. The visual direction focused on appealing to professional creatives—photographers, filmmakers, and YouTubers—by highlighting key product features in real-world, relatable scenarios. With an emphasis on quality, durability, and performance, the shoot aligned with Samsung’s brand voice while positioning their SD cards as a powerful alternative to the market default.

services

ART DIRECTION
PRODUCT PHOTOGRAPHY
SET STYLING
BRAND-ALIGNED VISUAL EXECUSION

client

Samsung

year

2020

let's work together

For PROJECTS & collaborations,
please get in touch at:

TOA.HEFTIBA@GMAIL.COM

© 2025 TOA HEFTIBA

let's work together

For PROJECTS & collaborations,
please get in touch at:

TOA.HEFTIBA@GMAIL.COM

© 2025 TOA HEFTIBA

let's work together

For PROJECTS & collaborations,
please get in touch at:

TOA.HEFTIBA@GMAIL.COM

© 2025 TOA HEFTIBA